61st Grammy Awards Nomination
Here lies Taylor Swift’s reputation — or at least the final nail in the coffin of her Reputation era. Since its release last November, Swift’s sixth album has kept a deserved hold on the pop narrative of the last year, but on Friday, the album and its singles were all suspiciously absent from the Grammy nominations list, save for one lone recognition in the Best Pop Vocal Album Category.
Over the past decade, Swift has become one of pop’s most decorated stars. At age 20, she became the youngest artist to ever win Album of the Year when her sophomore LP Fearless took home the night’s biggest trophy. In 2016, she became the first woman to win that achievement twice as the main credited artist with her 1989 full-pop tilt.
Since the beginning of its rollout last summer with the release of the jarring, villainous, defensive “Look What You Made Me Do,” Reputation has been Swift’s most divisive album yet. The response to the single alone stirred up intense feelings from fans and critics: some praised her bold new sound and reclamation of her quickly turning tide on her previously unimpeachable public image while others considered the electroclash-lite tune to be a sonic, point-missing mess.
Upon the album’s actual release, Reputation began to win more people back. It was praised by many for taking risks without sacrificing Swift’s inimitable knack for lyrical pop narrative-building. The darkness, bitterness and looming danger turned out to be positive spins for Swift’s career and sound. She sold 2 million copies worldwide in the first week and was the third biggest album of 2017.
Even without much 2018 push for the album and its singles, Reputation was the biggest-selling album of the year, according to Billboard, and Swift was the highest-ranked artist. The LP’s fourth single “Delicate” evolved into a sleeper hit this year, staying on the Hot 100 for nearly a year and eventually becoming a massive radio hit.
Though odd, Swift’s lack of nominations could, in the most ideal sense, signal a changing of the guard when it comes to what can be considered an award-worthy album. The last few years of Album of the Year nominations have seen more rap and R&B nominees than ever before. The absence of a marquee pop LP could open the floor up to the second hip-hop album of all time to win the title, following in the footsteps of OutKast’s Speakerboxxx/The Love Below. (The Miseducation of Lauryn Hill won in 1999, but it’s classified as R&B.) The face of what we expect a “Grammy darling” to be could change forever.
Best Pop Vocal Album
For albums containing at least 51% playing time of new vocal pop recordings.
MEANING OF LIFE
Source: Taylor Swift Web
7 Dec, 2018
61st Grammy Awards Nomination
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